- Lily Bond, Vice President of Marketing, 3Play Media
- Length of Session: 1-hr
- Format: Lecture
- Expertise Level: All Levels
- Type of session: General Conference
Exploring legal compliance as it relates to digital (specifically video) accessibility.
Digital technology is one of the fastest-growing industries being targeted by legal suits. In this session, we will review the building blocks of creating accessible digital technologies. From the ground up what steps should be taken to create accessible technology, how to audit current technology for accessibility, and why this all matters from a legal point of view.
With this broader understanding of the legal landscape and digital accessibility, we’ll present concrete ‘first steps’ toward implementing accessibility beginning with online video. Both live and recorded video content is now vital to the way we do business, and inaccessibility makes you susceptible to legal action. Video accessibility services like closed captioning, subtitles, and transcription ensure your content is accessible, searchable, and engaging.
- The positive impact on your company when solving for/providing accessible technologies
- Understanding the legal requirements of accessible technology to make informed decisions
- Learn about the ‘first steps’ toward implementing video accessibility
Assistive Technology, Captioning/Transcription, Legal, Uncategorized, Web/Media Access
Lily Bond is the Vice President of Marketing at 3Play Media, the industry’s leading provider of video accessibility services. 3Play provides premiere closed captioning, transcription, translation, and audio description services to make digital video content more accessible, searchable, and engaging. Lily has published content on the topics of closed captioning and accessibility for over 8 years, and currently oversees all marketing programs and strategy.