Easily Make Your Website and Digital Content More Accessible, Usable and Readable with ReachDeck


Presented at 2:00pm in Plaza Ballroom D on Thursday, November 18, 2021.



  • Rachel Kruzel, Territory Sales Director, Texthelp
  • James Deignan, Business Development Director, Texthelp

Session Details

  • Length of Session: 1-hr
  • Format: Lecture
  • Expertise Level: Beginner
  • Type of session: General Conference


Higher ed institutions need an easy to use, cost-effective solution to help ensure the accessibility of digital content. Texthelp’s new tool, ReachDeck improves an institution’s accessibility, readability, and reach of online digital content. ReachDeck scans for readability and WCAG errors while also providing tools to support website visitors.


Creating accessible digital content on a college campus is a necessity. All content needs to meet WCAG 2.0 or 2.1. However, many content creators are not trained in these guidelines. Given the complexities and current landscape of higher ed, any tool adopted to support this work must be easy to use, intuitive, and cost-effective.

ReachDeck, Texthelp’s newest tool supports efforts around digital accessibility and inclusion. ReachDeck’s three-pronged approach supports both campuses and visitors; ensuring all users can reach and interact with content. ReachDeck’s Auditor scans and identifies WCAG errors. It also provides a reading age, shows jargon words and long sentences; all which impact the ability to effectively read and comprehend. The Toolbar supports visitors through text-to-speech and translation. The Editor tool improves the quality of written content by identifying grammar, spelling, and readability errors. Attendees will understand how adoption can support efforts on their c


  1. Creating accessible digital content is a necessity for all college and university campuses.
  2. Easy to use, intuitive and cost-effective tools can help increase how many users create accessible content.
  3. ReachDeck is a solution campus can adopt to increase accessibility and readability of digital content.

Disability Areas

All Areas

Topic Areas

Administrative/Campus Policy, Uncategorized, Web/Media Access

Speaker Bio(s)

Rachel Kruzel

Rachel Kruzel, ATP, is the Territory Sales Director for Texthelp supporting Minnesota, Wisconsin, Iowa, Illinois, and Missouri. She is a RESNA Certified Assistive Technology Professional. Rachel spent ten years working as an Assistive Technology Specialist in Disability Resource Offices at two colleges and universities in Minnesota. During her time in higher ed, she built and developed assistive technology programs at both schools, as well as coordinated the provision of accommodations. At both institutions, she helped to lead the campus’ digital accessibility initiatives and EIT Committee. Rachel is a national expert in the areas of assistive technology, digital accessibility, alternative format course materials, and accommodation provision around testing and notetaking. Rachel presents both regionally and nationally on these topics and others, as well as consults with students, parents, schools, and organizations.

James Deignan