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Starting a Web Accessibility Program at Your Institution

| Proposal No: 1993

Bios & Handouts


  • Mark Hale, IT Accessibility Coordinator, The University of Iowa

Disability Area:          

Topic Area:                

Length of Session (in hours): 1-hrFormat: Lecture Expertise Level: All Levels Type of session: Not provided

Summary of Session

All institutions have been dealing with ADA problems in their physical environment, but may not have begun a systematic program to address accessibility concerns about their web and IT assets. This session identifies how to begin on strategy, policy, planning, assessment, and implementation.


This session is intended as a roadmap to your institutional options in setting up an accessibility program. It is based on the University of Iowa experience of setting up a program from scratch in the last 5 years. It will identify key topics to consider, strategic issues, alternative models for a program, and resources, and check lists to get you started. It will help you understand how to develop an institutional action plan addressing strategy, policy, governance, planning, tools, skills, support, and communication. It also identifies sources of knowledge to get your team up to speed, potential campus partners in an accessibility program, and national resources to track as your program develops. We will touch on major accessibility issues including media captioning, commercial instructional materials, purchased institutional apps, library materials, faculty materials, distance education, PDFs, accessible web content strategies.


  1. 1. Attendees will understand how to develop an institutional action plan addressing strategy, policy, governan
  2. 2. Attendees will know about national sources of information and services to support a campus accessibility pr
  3. 3. Attendees will understand key specific accessibility issues related to instructional materials.

Speaker Bio(s)

Mark Hale

Mark Hale has been involved with instructional technology since the 1970s, first as a mathematics faculty member at the University of Florida, and from 1980 to 1998, as director of academic computing and co-director of a comprehensive faculty development program for use of computers in instruction. During that period, he supervised the limited assistive technology support available then, and helped develop a speech board based on an Apple II and a Votrax. During the 1990’s, Mark visited dozens of campuses as a Consulting Scholar at the Institute for Academic Technology. Coming to the University of Iowa in 1999, Mark worked in the CIO Office on developing the IT communities of practice. In 2009, he was asked to lead the university’s Web Accessibility Project.