Low-cost, system-wide web accessibility evaluations


Scheduled at 8:00am in Cotton Creek I on Wednesday, November 15 (2017).



  • George Joeckel, Web Accessibility Specialist, Utah State University / WebAIM

Session Details

  • Length of Session: 1-hr
  • Format: Lecture
  • Expertise Level: Intermediate
  • Type of session: General Conference


Participants will review a methodology for evaluating thousands of web pages from a national sample of disability service centers located in higher education institutions. Participants will receive an overview of the free and no-cost tools that are used to gather sample URLs, identify machine-detectable errors, and analyze the results.


In this presentation participants will review a process for conducting web accessibility evaluations on thousands of pages. Websites from more than 50 higher-education hosting disability service centers, and their state websites provide a model for assessing the interaction of distinct websites in a common context. This model can readily be adapted to closely align with the contexts found in many higher-education institutions. Although the process was developed by a web accessibility consultancy that has conducted thousands of web accessibility evaluations over the course of 18 years, the design requirements were: (1) a low-cost process, (2) for individuals with an intermediate level of general web knowledge, (3) that leverages no-cost tools, (4) measures machine-discoverable errors to identify failures of six WCAG 2.0 Success Criteria, and (5) uses manual refinements to increase the validity of these automated results.


  1. System-wide web accessibility evaluations can be conducted using low-cost tools.
  2. A person with intermediate-level web skills can conduct a high-level web accessibility evaluation.
  3. Failures for a subset of six WCAG 2.0 Success Criteria can be detected with a no-cost resource.

Disability Areas

Cognitive/Learning, Deaf/Hard of Hearing, Mobility, Vision

Topic Areas

Assistive Technology, Legal, Uncategorized, Web/Media Access

Speaker Bio(s)

George Joeckel

George has been at Utah State University since 2008, and at WebAIM since 2015. He completed the Masters program in Instructional Psychology & Technology at Brigham Young University in 2007. His current emphases are enterprise-level website evaluations, creating accessible online courses, and creating accessible web documents. He facilitates WebAIM's online course––Accessible Documents: Word, PowerPoint, & Acrobat.

URL to handout