Case studies on novel web accessibility technology in education


Presented at 11:15am in Cotton Creek II on Wednesday, November 16, 2016.



  • David Young, Ai Squared
  • Marc Zablatsky, , Ai Squared

Session Details

  • Length of Session: 1-hr
  • Format:
  • Expertise Level: Intermediate
  • Type of session: General Conference


Experiences and measurable impacts for universities who have deployed Sitecues for their websites and learning management systems.


In this session, you will learn about the experiences of educational institutions which have deployed new web accessibility technology from Sitecues. Sitecues technology makes websites and learning management systems (LMS) easier for users to see, hear, and use. We will employ a case study format that goes deep into the motivations, experiences, and impacts of specific institutions who have deployed Sitecues. Our presentation will include customer testimonials and measurement of impacts.

We will cover a wide range of topics and address the following questions. What are the motivators for investing in this type of accessibility technology? What steps were involved in implementation, ranging from technology setup to employee training? What types of end users and use cases are being supported? What level of usage has been achieved, and how is the broader success of these projects being measured?


  1. The “what” – how and where universities are implementing Sitecues
  2. The “why” – motivations for this type of accessibility investment
  3. The impact – measurable results and lessons learned

Disability Areas

Cognitive/Learning, Other, Vision

Topic Areas

Assistive Technology, Web/Media Access

Speaker Bio(s)

David Young

David Young, Director of Marketing, Ai Squared David leads marketing for Sitecues (, a solution that makes websites easier for people with diverse abilities to see, hear and use. David is a ZoomText user who is passionate about building the business case for accessibility investment. David has over 15 years of experience in strategy and marketing across a range of high tech sectors. David holds a PhD in Chemistry from the University of California at San Diego and a BA from Williams College.

Marc Zablatsky

Marc Zablatsky, VP and General Manager, Ai Squared Marc Zablatsky is a VP and General Manager at Ai Squared, the makers of ZoomText and a low vision technology specialist for over 25 years. Marc leads the Sitecues team within Ai Squared. Marc has 20 year of experience in the US and across the Asia- Pacific region with entrepreneurial companies that leverage technology and serve Fortune 1000 organizations. Marc holds a BS from Babson College and an MBA from Harvard Business School.