Scheduled at 3:30pm in WB I on Wednesday November, 16.#4586
- John Foliot, Principal Accessibility Strategist, Deque Systems
- Denis Boudreau, Principal Accessibility Expert, Deque Systems
- Length of Session: 1-hr
- Expertise Level: Expert
- Type of session: General Conference
Join John Foliot and Denis Boudreau, as they do the deep dive on Social Media accessibility, and it's impact on you and your organization. We'll look at the legal impacts & requirements, which WCAG Success Criteria you should be aware of, an in-depth review of the various social media platforms today, and wrap up with Best Practices and tips.
According to data Shareaholic released in late 2014, Social Media is now the #1 source of referral traffic to content on the web. 71% of millennials visit social sites daily (eMarketer), and according to BuzzFeed, "Social feeds are the new homepages, so investing in content designed for social and mobile is becoming increasingly important." (http://insights.buzzfeed.com/industry-trends-2014/) Increasingly, academic institutions of all sizes are turning to Social Media to connect with their students, their students families, and the communities in which they are located.
But where does Accessibility fit into this mix? How accessible is your Social Media content? What (if any) is your legal liability exposure? Does the W3C WCAG 2.0 accessibility standard apply, and if so, how? What about Section 508? How accessible are today's Social Media platforms? What (if anything) should you be doing today?
- Overview of legal responsabilities and policies/standards
- In-depth review of current accessibility of various Social media platforms
- Best Practices, tips and proposed draft policies
Administrative/Campus Policy, Information Resources, Legal, Web/Media Access
John Foliot is a 16 year veteran of Web Accessibility, living and working in Austin, Texas. Currently Principal Accessibility Strategist at Deque Systems Inc., he has previously held accessibility related positions at JPMorgan Chase and Stanford University. Prior to that, he co-founded a web accessibility consultancy in Ottawa, Canada, providing services to the Canadian Federal Government. John is also actively involved with the W3C - the international internet standards body - where he previously co-chaired a subcommittee on the accessibility requirements for media elements in HTML5. Currently he is am involved in work related to Cognitive disabilities, CSS and SVG accessibility, and emergent standards related to HTML5.1.
Denis Boudreau (bio on file)